Program Information

1. What is the Church & Dwight Affiliate Program?
The C&D Affiliate Program is a way for you to promote C&D products and offers on your website and earn a commission on any sale you refer to us. This is done by adding either text links, product images, storefronts, or banners on your site using Commission Junction code we provide you. Simply register for Church & Dwight's Affiliate program through Commission Junction. It's free and easy to get started!

2. What products does Church & Dwight represent?
We represent the popular As Seen On TV product lines of the original OxiClean, Orange Glo, Kaboom and additional mainstream product lines such as Arm & Hammer baking soda, Cameo, Brillo, Lambert Kay and more. Many of our products and value kits offered to affiliates via our web site are web-exclusive deals not found in retail channels.

3. Why should I sign up?

• We offer 20% commission on all sales.
• Our products have very high brand-awareness. People are always searching for them which provides traffic to your site.
• It’s easy to sign up through the Commission Junction program
• Commission Junction sends your commission checks monthly no matter how high or low your commission is for the month.
• You’ll have plenty of content to choose from to post to your site
• You’ll have access to a dedicated affiliate program manager to help you when needed
• Why not?

4. Who is Commission Junction and why does Church & Dwight use them?
Church & Dwight has teamed with Commission Junction, a leader in third-party affiliate marketing programs, to handle our affiliate program. They will be able to provide affiliates with trusted third-party tracking, real-time reporting, and monthly commission checks. For more information about Commission Junction, and to learn more about affiliate marketing, visit the Commission Junction Affiliates home page.

5. How do I sign up?
Click here to access the online application form administered by Commission Junction. Once you complete the Church & Dwight affiliate registration form, you will receive an email from Commission Junction regarding your participation as an affiliate in the Commission Junction Network. Your email will contain your username and password. Within three business days, you will receive an email from Church & Dwight regarding the status of your Church & Dwight Affiliate Program application.

6. What happens next?
Once you have been accepted as a Church & Dwight Affiliate, you will be able to access your account from www.cj.com using your Commission Junction username and password. From there you can access all of the tools you will need to create links to Church & Dwight.

7. How much does it cost to join?
Nothing, it’s free to become a Church & Dwight affiliate.

8. Is my site eligible?
Any site can fill out an application. As long as your site does not contain content for mature audiences only, you should be eligible.

9. Can websites outside of the US join the affiliate program?
Yes.

10. If I have more than one site, can I still become a Church & Dwight affiliate?
Absolutely. Just register each of your sites as sub-affiliates under one affiliate account and receive a single check for all of your sites.

11. I’m a non-profit site, can I join the affiliate program?
Yes, affiliate programs are a great way to provide fund-raising opportunities for non-profit sites.

Links and banners

12. Where should I place the links on my site?
You should place links where they're easy for your visitors to find: your site's home page, navigation bar, and any other high-traffic areas. By placing the links on easily accessed site locations, visitors will be more likely to make a purchase.

13. How often should I update my links?
We will update our banner creative on a regular basis. Please note, as long as you’ve obtained the banner or product info from Commission Junction, when we update or replace existing creative, the images will dynamically update on your site. However, if you want updated text link, we recommend you check for updated text links frequently. In addition, we are constantly adding new products and text links, so you will have the opportunity to post new links that fit the interests of your visitors.

14. What if I need to contact Church & Dwight?
Just send us an email at affiliates@marinermarketing.net

15. How and when do I get paid?
Commission Junction will tally up all your sales at the end of every month, and Church & Dwight will approve those sales. Commission Junction will then send your commission check -- typically within 5-10 days after the end of each month.

16. Is there a maximum amount I can make with my affiliate account?
No. Church & Dwight does not set a maximum an affiliate can make.

17. Do I earn commission if someone clicks a product on my site and then buys a different product?
Yes. You earn commission on all sales referred from your site regardless of the specific products purchased.

18. If I have problems with my affiliate account, who should I contact?
Contact us at affiliates@marinermarketing.net and we should be able to answer your questions.

LinkShare Affiliates

19. I was a C&D affiliate with LinkShare, will you still work with LinkShare?
We recently switched affiliate programs from LinkShare to Commission Junction. We now work exlusively with Commission Junction. Our contract with LinkShare ends March 28, 2008.

20. Why did you switch to Commission Junction?
We made the switch due to corporate consolidation needs, not because there was a problem with LinkShare.

21. How will I be paid for sales generated in March?
Because our contract ends March 28th, 2008, we will not be generating automatic checks via LinkShare in April. Instead we partner up with LinkShare to provide the final tally and will generate checks via Church & Dwight directly. However, you should expect the same time frame for checks to be generated. Sales will stop tracking after March 28th, 2008.

22. Can I now become a Commission Junction affiliate?
Absolutely. We sincerely regard our affiliates as our extended sales force and expect to continue our relationship via Commission Junction. You may sign up for our Commission Junction affiliate program here.

23. What happens to my LinkShare commission structure?
From March 2008 until September 2008, any of our active (you've generated a click-thru in the last six months) LinkShare affiliates that sign up in Commission Junction will be grandfathered in with their old commission structure. If you've generated over $500 in sales, you'll also receive a cash incentives to be determined by the amount in sales. We will be contacting our Top Tier affiliates personally to discuss how we can ease this period of transition and figure out a proper incentive offer to make the switch. We manually approve all affiliates and will be cross-referencing new sign-ups with our LinkShare records.

24. What happens to my LinkShare text and banners after March 2008?
Old LinkShare text links and banners will NOT work after March 2008. You will need to become our affiliate via CJ and work with the new creatives we have to offer. We recognize this is not a simple procedure and we welcome any chance to speak with you personally about making the switch. Please email us at affiliates@marinermarketing.net.

A note from our Affiliate Manager
I'd like to personally thank all of our affiliates for making our program successful for the past five years. We recognize this type of change does place an added burden but can assure you we are making steps toward ensuring our new Commission Junction affiliate program is even more successful than our last. We have spent time working on our future marketing strategy, we plan to offer very competitive and aggressive commission structures and have dedicated resources to ensure personal contact with our top performers. We welcome any chance to speak with you about the switch, how we can make it better, or any questions you may have. Please feel free to contact me at affiliates@marinermarketing.net.

Sincerely,
Marisa Meneely